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It is well
known that Americans are typically over weight, that the average
American consumes a highly processed diet rich in fats, sugars,
fillers, artificial colors and flavors, and that healthy people who
move to America and develop a taste for the American diet also develop
all the illnesses related to those food choices. When I was younger the
catch phrase was "you are what you eat." It seems that thought still
applies today. Our
legal arena is beefing up for lawsuits against the food industry's
artery clogging producers. The American Obesity Association, the Center
for Science in the Public Interest (CSPI) and others are collectively
calling for a "fat tax". The argument is that Americans are dying at
alarming rates because of the lifestyles we are being encouraged to
live. High fat foods are consumed regularly because they are simple to
prepare, easy to get, inexpensive, and because we are bombarded by
media blitzes dangling the juicy burgers and fried chicken instead of
the healthful carrot. A fat tax would allow for money to be collected
to finance an equal media campaign that would profess the benefits of
eating healthy foods. The money would also help to subsidize healthy
food industries such as organic food growers. Money would be available,
they argue, to offset the expense obesity draws from the American
pocket book. Some
folks are upset that the nutrition conscious individual pays the same
insurance fees as those who dine at Burger King often. Insurance
companies then could give a break to those who can show proof that they
choose a healthful lifestyle. Here are some numbers to consider.
According to CSPI, $1.1 billion is the yearly marketing budget of
McDonald's. The National Cancer Institute spends approximately $1
million yearly to encourage us to eat healthy foods. According to the
Surgeon General Satcher the costs attributed to overweight and obesity
incurred by the public adds up to approximately $117 billion in 2000
alone. Policy Analysis Inc. found that overweight workers cost their
employers $12.7 billion in sick time and additional insurance coverage
annually. In 1999, 61% of American adults were considered overweight
and 13% of children and adolescents. The CSPI argues that Canada has a
national tax on junk-foods that is practically unnoticed by the public.
By collecting as little as a penny per pound of snack food and for
every twelve ounces of soft drink, a purse of nearly $1 billion would
be available to finance the rebuilding of the deadly American fare.
Some have been calling
this idea the "silver bullet" for destroying the American sugar tooth.
The USDA would like to begin in the schools. The Agriculture Department
has jurisdiction over the foods served in the cafeteria but is
hand-tied when it comes to the vending machines, school stores, soda
machines and al a carte food stuffs. Marilyn Hurt, president of the
American School Food Association, stated her organization's
frustration, "There is nothing to prevent the student from spending
their money on pop and candy instead of going in and getting a
sandwich, milk, and a piece of fruit." According to the National Soft
Drink Association, 200 of the nation's 12,000 school districts have
contracts that give soft drink companies exclusive rights to sell their
products in those schools. This is what Kelly Brownell, a professor of
psychology at Yale University and director of Yale's center for Eating
and Weight Disorders, was arguing when he made the much reported
comment, "To me, there is no difference between Ronald McDonald and Joe
Camel." He has since toned down his rhetoric, yet others are screaming
for a $3 Snicker Bar and fresh fruit stands next to every fast food
joint. These
comments have worked their way right into the hands of the opposers.
Some of the group siding against the fat tax are dismissing the
proponents as "food nazis", "Twinkie Taxers", "Sheeple". Others are
wondering, where do we draw the line? Do we sue the producers of the
unhealthy foods or the distributors, or the mothers who cook these
meals for their families or the industry that wraps these demons in
tempting and appealing packages or the Nation's psychologists who fail
to get to the root of the problem or the employers who leave little
time for meals or the Boy Scouts for reinforcing our love of pancakes
and porkies? Do
we take the same road as those suing the tobacco industries? Where has
all that money gone? It may not be too unrealistic to say that there
are many lawyers who reaped the benefits of the litigious smoker. A
battle cry long voiced has argued that we have simply rewarded millions
of dollars to the smoker who chose to smoke despite the known health
risks. Many accuse the "food police" to be working on their own best
interests and not those of the public, grouping them with the
Prohibitionists of the past. Feelings
run very deep for some. Wendy McElroy, author of "The Reasonable Woman"
and writer for LewRockwell.com, went so far as to use a quote by Joel
Mabus to begin her article "The Food Fascists", "Hitler was a
vegetarian, don't you know. He was also an anti-smoker... militantly
so." Recently,
I tuned into NPR talk radio with Tom Clark who was talking with John
Doyle of the Center for Consumer Freedom. Doyle remarked that the fat
tax is "ridiculous" and that "there are no good or bad foods." Doyle
makes the point that the public knows that all cheeseburgers all the
time is not healthy just as all carrots and water all the time is not
good either. He believes that we should not demonize the cheeseburger
when it can be part of a healthy meal. Doyle also pointed out that even
if one eats one meal a day of fast food, who accounts for the other
meals? If we assume that the average fast food eater consumes three
meals a day, one of which is purchased (willingly) from a fast food
joint, there are still 14 meals consumed elsewhere. Do we tax meals
cooked at home? One caller joked that to be fair to the fast food
restaurants and convenience stores, scales would have to be placed at
the ends of the check out lines at the grocery stores so the consumer
could be taxed according to their weight. Fingers are being pointed in many
directions. Few are pointed toward ourselves and the choices that we
are making as a culture. What is the answer? As a former waitress, I
can attest to the strong feelings people attach to their food. No
matter where you stand on this issue you would have to agree that the
discourse is wonderful. People will be educated and may find themselves
making healthier decisions.
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